Is AI-driven marketing actually helpful for Nigerian small businesses, or is it just hype?
Context
With more local brands looking to maximize their digital spend, there is a big debate on whether to trust AI-automated ad tools or stick to traditional performance-based PPC strategies. AI promises efficiency, but many business owners worry it lacks the local nuance needed to reach the average Nigerian customer. Have you tried using AI tools for your business ads, or do you prefer the control of manual performance-based campaigns? Let's discuss what actually brings results in our market.
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